This is a figure worthy of pride: In 2009, the sales volume of JAC commercial vehicles (light trucks, Gehlfa heavy trucks, and chassis) increased by 40% year-on-year, exceeded 180,000 vehicles at one stroke, and achieved a historic leap. JAC has thus become China's Second only to Futian, Dongfeng and FAW's commercial vehicle companies.
JAC light trucks produced and sold more than 150,000 units in 2009, an increase of 70.7% year-on-year, ranking first among China's three major light trucks. To this end, Gu Dehua, general manager of Jianghuai Light Truck Marketing Co., summed up that in the past we all had to find ways to sell the cars we produced, and sales were for production. Now, production is for marketing and marketing is for consumers. What products consumers need, what products we sell, what products we need for sales, and what products we produce. In 2009, JAC light truck terminal sales personnel said the most: “Become one to one, JAC is really inexpensive; with one use, Jianghuai Automobile really benefits.†As early as December 2008, JAC light trucks completed the brand. The integration of the formation of Shuai Ling, Wei Ling, Chun Ling, Kang Ling, good luck five major brands.
At the same time, the adjustment of heavy truck and chassis product structure is also steadily progressing. In 2009, JAC Gehwa implemented the strategy of follow-up on benchmarks and benchmarked Liberation, Foton and CNHTC on the cargo, haulage and construction vehicle products, which enabled the product development and product structure to be optimized, effectively supporting the sales volume. The promotion. In order to meet the requirements of the development of the passenger car market in the new situation, the JAC chassis has made adjustments to its existing products decisively. At present, it has formed four series of chassis products: "Village Village", passenger transport, public transportation and CNG.
Entering the 2010 JAC commercial vehicle product structure adjustment will continue to deepen, JAC light truck will fully form three series of product lines: Jianghuai Bell, JAC Luck, and high-end light truck; Gehlfa heavy truck will further optimize the tractor Product structure; Chassis is in the development of the Bosestone chassis, the National IV, the new energy chassis at the same time, the main push 4DA1 (Gallery Forum) self-produced engine 6-meter chassis, continue to expand the JAC chassis in the dominant position in the market segment.
In 2010, the sales target of JAC commercial vehicles was 200,000. Commercial vehicle is the basic business of Jianghuai Automobile. Its rapid development will lay a solid foundation for the realization of Jianghuai Automobile's "Eleventh Five-Year" target.
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