Recently, the Ministry of Industry and Information Technology issued the "Notice on Deepening the Pilot Work for the Brand Promotion of Industrial Enterprises" (ITIC Newsletter No. [2012] No. 103), announcing 141 trials for the branding of industrial companies, among which rubber industry companies have 6 Home Triangle Tyre Co., Ltd. is the only tire manufacturer listed in the brand cultivation pilot.
The notification requires that all regional industrial and informatization authorities, national industrial associations, relevant industrial enterprises, and technical support units carry out training exchanges, guide evaluations, follow-up investigations, and other activities to achieve a summary and refinement enterprise, implement a brand cultivation management system, and evaluate brands. Nurture capacity experience and cases to provide technical support for local and industry brand cultivation.
The notice arranged the main work content and time nodes, and put forward specific work requirements. The pilot enterprises must conscientiously fulfill their commitments and plans for the pilot work, implement responsibilities, define tasks, and control the nodes, and further promote the pilot work. Actively accept guidance from the recommended unit. Keep in touch with the pilot work management office and communicate work information in a timely manner. Do a good job of receiving surveys and on-site evaluations, and do a good job of summing up experiences and cases.
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